Creative produced to feed every channel.

Image, video, and audio on a weekly cadence — three outputs a week — produced to be tested against real spend, not committee opinions.

What we solve

What is slow load time costing you?

88

conversions a month a sub-second page could recover.

React Firebase Core Web Vitals Sub-second load Tailwind A/B testing Message match Edge hosting Schema.org widgets React Firebase Core Web Vitals Sub-second load Tailwind A/B testing Message match Edge hosting Schema.org widgets
Who we are

Traffic is only half the deal. We build the half that converts.

You can run flawless campaigns and still lose, because the click lands on a slow, off-message page that breaks the promise the ad made.

We design and build landing pages, funnels, and creative as a system — fast, on-brand, and built to test — so the expensive click actually turns into a customer.

  • Sub-second, Core-Web-Vitals-first pages
  • Ad-to-page message match
  • Creative tested against real spend
Creative maturity model

Score your creative engine.

Rate your creative across coverage, cadence, depth, and variety — then see what a real production engine unlocks.

Your module today
Format coverage (image/video/audio)40
Tests per month2
Message depth & expertise50
Creative variety45
Maturity engines2/5 live
Projected impactDeveloping
Creative Coverage Index
3859/ 100
Format coverage (image/video/audio)
4060
Tests per month
25
Message depth & expertise
5067
Creative variety
4564

Illustrative model — a PPC Snobs audit sets your real baseline across every lens.

How it works

How creative ships.

011

Plan

We align on angles, hooks, and the channels each asset will feed.

022

Produce

We create the assets on a steady weekly cadence.

033

Test

We put creative against real spend and read the winners.

044

Refresh

We retire fatigued assets and feed the next round.

Who we serve

Built for teams that live on performance.

Lead Generation & SaaS

Pipelines where a tracked lead and a closed deal are very different numbers — and the gap is where budget gets wasted.

eCommerce & Marketplaces

Catalogs and feeds where margin lives or dies on ROAS accuracy and page speed at scale.

Agencies & Teams

In-house and agency teams that need a measurement and media layer they can actually trust and report on.

Ready to scale

Never run out of creative to test.

The Creative Agent is $2,000/mo. Let’s start.

FAQ

Questions, answered.

Slow pages lose conversions and drag down Quality Score, which raises your CPCs. We build for sub-second load so you keep the clicks you’re already paying for.

Case study · eCommerce

A faster page paid for itself in a week.

Before
4.3s

Load time · 1.9% conversion rate

After
0.8s

Load time · 3.4% conversion rate after rebuild

Same traffic, same offer. We just stopped losing people to a spinning wheel.Founder, DTC brand
From the founder

Why this matters.

Richard Castello on the thinking behind it.

RC
Richard Castello
CEO & Founder

You already paid for the click. A slow, off-message page is just setting that money on fire at the doorstep.

RC
Richard Castello
CEO & Founder · PPC Snobs

Creative is the new targeting. The algorithm decides who sees you; your page and your message decide whether they act.

RC
Richard Castello
CEO & Founder · PPC Snobs

Quality Score is math, not magic. Match the message, ship a sub-second page, and Google literally charges you less.

RC
Richard Castello
CEO & Founder · PPC Snobs
Pricing

Investment scales with ambition.

Two ways to engage. Both transparent — no SDR follow-ups, no proposal theatre.

Self-serve

Build your own retainer

Pick the modules you need. See exact one-time and monthly investment before you commit to anything.

Live total calculator
Modular pricing — no bundles
AI-enable, then scale on agents
Open the configurator →
RecommendedWhite-glove

Request a custom quote

For complex stacks, multi-brand portfolios, or projects above $50K/mo. Scoped on a call, priced on a doc.

Architecture audit included
Quarterly business review
Dedicated account manager