Privacy Policy

PPC Snobs is a measurement company, which means we think harder about data than most agencies ever will — including the data we hold about you. This policy explains, in plain terms, what we collect, why we’re allowed to, and the rights you have over it.

Last updated June 2026

Our take on privacy

We collect the minimum we need, we never sell it, and we treat your information the way we’d want a vendor to treat ours. Privacy isn’t a compliance chore we bolt on at the end — it’s the same discipline we sell our partners: clean, consented, first-party data that respects the person behind it.

Information we collect

Two kinds. Information you hand us directly — your name, email, phone, company, and whatever you tell us when you book a consultation or send a message. And technical information collected through first-party, consent-aware tracking: pages viewed, referring source, approximate location derived from IP, and device type. We don’t fingerprint you, and we don’t buy data about you from brokers.

Why we’re allowed to (lawful bases)

Under the GDPR we process data on three bases: your consent (for non-essential cookies and marketing), our legitimate interest (understanding how the site performs and keeping it secure), and contract (delivering services you’ve engaged us for). You can withdraw consent at any time, and doing so never affects work already completed.

Your rights in the EU & UK (GDPR)

If you’re in the EU or UK you have the right to access the data we hold, correct it, erase it, restrict or object to processing, and port it elsewhere. Email privacy@ppcsnobs.com and we’ll action your request within 30 days — no hoops, no retention games, and no charge for a reasonable request.

Your rights in California (CCPA/CPRA)

California residents can request the categories and specific pieces of personal information we’ve collected, ask us to delete or correct it, and know how it’s used. We do not sell or share personal information as those terms are defined under the CCPA/CPRA — so there is nothing to opt out of — but we honor a Global Privacy Control signal regardless, and we never discriminate against anyone for exercising a privacy right.

We don’t sell your data

Worth saying twice. We make money by growing our partners’ businesses, not by monetizing yours. Your data is never sold, rented, or handed to a data broker — full stop.

How our tracking actually works

We run first-party, server-side tagging with Google Consent Mode. Non-essential tags don’t fire until you allow them; when you decline, we rely on privacy-safe modeling rather than covert collection. It’s the exact standard we hold our clients to — measurement that respects consent and still tells the truth.

Sharing & processors

We share data only with the processors that run our business — analytics, hosting, CRM, and email — each bound by a data-processing agreement. We don’t share your data with advertisers, and we don’t combine it across unrelated sources to build a profile of you.

International transfers

Our team spans the United States, Guyana, Spain, and Tanzania, so your data may be processed outside your home country. Where the law requires it, those transfers rely on Standard Contractual Clauses and equivalent safeguards.

Retention & security

We keep information only as long as it serves the purpose we collected it for, then we delete it. We apply reasonable technical and organizational safeguards — access controls, encryption in transit, and least-privilege access — to protect what we hold.

Children

Our work is strictly B2B. We don’t knowingly collect information from anyone under 16, and we’ll delete it promptly if we ever discover we have.

Changes & contact

When this policy changes we update the date below, and for material changes we’ll tell you. Questions or requests go to privacy@ppcsnobs.com.

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