Your VA’s role
Start with what you want to build, connect or automate. We define the development responsibilities, systems, acceptance criteria and working arrangement around that need.
Getting started
Name the builds, integrations or automations, the ongoing responsibilities and how the finished work will be tested.
Agree part-time or full-time support, time-zone overlap and how you will communicate.
Confirm the developer’s skills, AI workflow, code reviewer and when additional expertise is needed.
Set out the monthly fee, onboarding and any separately scoped partner or advisory work.
The framework behind the people
Attribution. Branding. Campaigns. Three connected pillars that give your AI-augmented developers and specialist partners a shared way to build, measure and improve.
Pillar A // Telemetry
Know what is driving value.
Connect server-side tagging, GA4 events, CRM and call tracking so leads can be followed through to revenue. Turn the evidence into reports that guide your next decision.
Explore AttributionPillar B // Experience
Make every touchpoint work together.
Bring your positioning, creative and landing pages into one consistent experience. Build fast React pages, connect the forms and systems behind them, and test the path from first impression to enquiry.
Explore BrandingPillar C // Media buying
Put the right message in front of the right people.
Coordinate Google and Microsoft search, product feeds and social campaigns. Use search terms, negative keywords, audience signals and conversion evidence to decide what to test and where to focus.
Explore CampaignsOne operating system
Your developer connects technical work to a business purpose. Client knowledge, documented workflows, AI-assisted delivery and human review connect the six modules inside PPC Snobs OS.
Explore PPC Snobs OSExecutive direction
Richard brings paid-search and Google Marketing Platform experience to the bigger decisions: commercial priorities, performance and where the business should focus next.
Direct executive advisory is agreed separately when you need it.
Meet the executive perspectiveThe next conversation
Choose a part-time or full-time AI-augmented VA, or add specialist partner expertise. We’ll agree what to build and prepare a quote.